Searching for a deeper understanding of the customer experience.

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BARE International shares an article by The Disney Institute’s Bruce Jones for Business Insider –  3 principles Disney uses to keep its customers happy.

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The Groundhog hath spoken – and it’s not good news! But don’t worry, we’re here to help brighten the 6 more weeks of winter! Read more

Harvard Business Review found that companies who successfully implement a customer experience strategy achieve higher customer satisfaction rates, reduced customer churn and increased revenues. Furthermore, research by American Express found that 60% of customers are willing to pay more for a better experience. Read more

Join BARE International’s Michele Jowdy presenting on January 30, at The Quirk’s event in O.C! Read more

As we’ve previously shared in a BARE Fact“70% of buying experiences are based on how the customer feels they are being treated.”  (McKinsey). But do you really know how the customer rates their experience? Will they be one of the happy customers that tell nine people about their experience, or the unhappy customer that tells 16 (nearly two times more) people about their poor experience?
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mystery evaluators

Please be aware of possible email scams pretending to be BARE International. Current scams circulating also include fraudulent prepayment checks and letters via mail.

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Apparently if there’s a day to celebrate New Years and to make resolutions for the upcoming year, then there should be a day to ditch those resolutions. That’s the reason for Ditch New Years Resolutions Day… But we’re not buying it.

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By 2020, 85% of all customer interactions will be handled without a human agent. Why? Resolving customer service issues before they arise could significantly lower customer abandonment rate. AI, chatbots and automated, self-service technologies free up call center employees from routine tier-1 support requests so they can focus on more complex tasks. Here, BARE International shares an article by Holger Reisinger for Business2CommunityRobots in Customer Service? No Way!

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It may be hard for some people to think of patients as customers, but they definitely are. Providing great customer service at your medical practice boosts revenue and patient satisfaction. How do you make sure each of your employees is capable of making a good first impression? Do you really know how satisfied every patient is with the care they received? Read more