BARE International announces Melanie Cihak’s well-deserved promotion to the US Deputy General Manager role, recognizing her two decades of exceptional service and contributions to client services and Customer Experience (CX) strategies. As Deputy General Manager for North America, she will lead BARE’s regional strategic initiatives with a focus on client relations, project management, and innovation. This promotion, along with recent key organizational promotions, demonstrates BARE International’s commitment to recognizing and cultivating internal talent.

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In an era where the hospitality landscape is evolving rapidly, guest experience has emerged as a defining factor for hotels’ success. Exceptional guest experiences are a blend of thoughtful strategies, operational excellence, and genuine care.

Here are the top 7 key insights and industry best practices that can help you elevate the guest experience in your hotel and perhaps inspire new avenues of excellence. 
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