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‘The phrase “customer experience” gets a lot more play than it did in the business world in the past, when people would simply throw it around synonymously with the phrase “customer service.” We’ve established these two things are definitely not the same.

Customer experience is now seen as a key business strategy for every brand.’ BARE shares an article by Blake Morgan for Forbes on Five Trends Shaping The Future Of Customer Experience In 2019.

‘Most of those changes are driven by consumer demand. Customers crave personalized, frictionless experiences, and companies are sprinting to deliver them. But this idea of constant transformation can present a seemingly insurmountable challenge for companies that are struggling in today’s complex business environment.

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‘Waiting until the weekend to do your holiday shopping? You’re not alone: This coming Saturday, coined “Super Saturday”, may be the biggest spending day of the year.’ BARE shares an article by Anne Riley Moffat and Matthew Boyle for Bloomberg on how This Saturday Is When the Money’s Spent.

‘Although Black Friday used to be America’s biggest single shopping day, the final Saturday before Christmas took the title four or five years ago as more retailers began their Black Friday sales on Thanksgiving Day — or weeks before, said Craig Johnson, president of Customer Growth Partners.

U.S. shoppers will spend an estimated $26 billion on Dec. 22, beating the $24 billion they shelled out on the day after Thanksgiving, the industry researcher said.

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The majority of Americans went shopping between Thanksgiving and Cyber Monday, according to a survey by the National Retail Federation.

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