‘Brands have implemented any number of approaches in the name of customer experience; agile techniques, insight-driven strategy and real-time optimization. But, catapulted into lockdown by Covid-19, the following six months have been the ultimate litmus test for them.’ BARE shares an article by Morag Cuddeford-Jones for Marketing Week on why taking care of employees has helped take care of customers in times of crisis.
‘E-commerce and shopper marketing strategies merge as consumers adopt new, possibly long-term, habits during the COVID-19 pandemic.’ BARE shares an article by Meghan Howard for Quirk’s with new consumer behaviors in the grocery industry.
As a global company, we have been closely monitoring and actively handling the situation related to the COVID-19 pandemic since late January, when our BARE China office was impacted. While the world continues to work through the unknowns together, we remain open and available to consult on various topics related to business needs and progression from our known and current expertise.
There is an assumption that mystery shopping is for retail and hospitality businesses only. While it is true that shops, banks, hotels, service stations, restaurants and more are well suited to mystery shopping, it doesn’t stop there. Read more
It’s official, the customer experience is now more important to brands than mobile marketing, according to an Econsultancy report. With the promise of high returns on investment and happier customers, why wouldn’t your business want to pay closer attention to what their customers are saying? Read more
Want to learn more about your customers’ needs and preferences? A customer survey can reveal countless ways to improve your business. But too often, businesses miss out on insights because they’re sending inadequate surveys. Read more
’Tis the season for returning that sweater your mom gave you that didn’t fit. Make no mistake: A happy customer is a repeat customer. And as it turns out, in 2020, a lot of that happiness depends on the returns policy. Read more
Are you unhappy at the current performance of your company? Are you experiencing a dip in sales and losing custom to your rivals? It’s time to gear up for a QA & Brand Audit as soon as possible. Read more
CX Day is October 1st!
How are you celebrating Customer Experience Day? Enter our sweepstakes and you could win $100! Read more
Think fast! 70% of your customers say page load speed impacts buying decisions. Read more