Across industries, sustainability is moving from corporate strategy into everyday customer touchpoints. Emerging innovations are transforming CX from the inside out, creating experiences that feel clearer, more responsible, and more intuitive.
Many companies allocate significant budgets to attract customers but end up facing challenges at the most critical moment: the actual service and buying experience. This reality is far more common than most would imagine.
At BARE International, our mission has always gone beyond insights and data, it’s about the people behind them. Our success is powered by individuals who bring curiosity, creativity, and commitment to every project.
That’s why we invest deeply in what truly matters: building a culture where our people can perform at their best, feel supported, and grow with purpose.
For decades, the traditional “happy hour” meant one thing: gathering with friends or coworkers at a familiar bar, surrounded by clinking glasses and background noise. But the way people connect over drinks is changing. Increasingly, the modern social scene is unfolding somewhere quieter, more intentional, and far more experiential: at wineries, breweries, cideries, and distilleries.
These spaces have evolved from niche destinations into cultural hubs, places where people go not just to have a drink, but to have an experience. Across the globe, the craft beverage industry is flourishing, fueled by a shared desire for authenticity, storytelling, and community.
ESG (Environmental, Social, and Governance) and CX (Customer Experience) are no longer separate strategies. In 2026, they will intersect to shape how brands earn trust, loyalty, and long-term growth. Customers increasingly expect that their experiences reflect ethical practices, transparent operations, and measurable sustainability.
Below are six key questions that reveal how ESG and CX will evolve together in the coming year.
In an increasingly dynamic and competitive market, ensuring that prices at the point of sale are accurate and up to date is essential for any retail operation. Retail price audits conducted by BARE International go far beyond checking numbers. They are a powerful strategy to ensure precision, compliance, and competitiveness.
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At BARE International, we don’t just observe what makes great customer experiences. We live it. As a global leader in customer experience research, our commitment to ESG (Environmental, Social, and Governance) is more than a set of values. It’s a framework that guides how we lead, support, and evolve. Here’s how we bring ESG to life across our company.
Honored for visionary leadership, Bare continues to guide BARE International through global expansion and client success.
Integrating ESG into customer experience isn’t just a moral decision. It’s a smart business one. From lowering costs to boosting loyalty, companies that prioritize Environmental, Social, and Governance principles in CX are proving that doing good is also good for the bottom line.
WASHINGTON, July 29, 2025 /PRNewswire/ — BARE International announced new AI-powered text and emotion analytics, enhancing its Business Intelligence capabilities to deliver real-time customer insights and smarter decision-making.
In the ever-evolving world of customer experience (CX), staying ahead requires more than just data; it needs intelligent action. Our Business Intelligence (BI) team is redefining how customer insights are gathered, analyzed, and acted upon in the mystery shopping industry.