In the business world, every decision can directly impact a company’s results. However, many organizations still make decisions based on assumptions or intuition, without in-depth analysis.
Tag Archive for: continuous improvement
Do you really know how your customers see your business? Many companies believe they understand the experience they offer their customers, but reality can be very different when seen through the eyes of the consumer. Mystery shopping is a valuable tool to step outside the internal business perspective and dive into the real customer journey.