Harvard Business Review found that companies who successfully implement a customer experience strategy achieve higher customer satisfaction rates, reduced customer churn and increased revenues. Furthermore, research by American Express found that 60% of customers are willing to pay more for a better experience. Read more
Tag Archive for: customer research
As we’ve previously shared in a BARE Fact – “70% of buying experiences are based on how the customer feels they are being treated.” (McKinsey). But do you really know how the customer rates their experience? Will they be one of the happy customers that tell nine people about their experience, or the unhappy customer that tells 16 (nearly two times more) people about their poor experience?
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By 2020, 85% of all customer interactions will be handled without a human agent. Why? Resolving customer service issues before they arise could significantly lower customer abandonment rate. AI, chatbots and automated, self-service technologies free up call center employees from routine tier-1 support requests so they can focus on more complex tasks. Here, BARE International shares an article by Holger Reisinger for Business2Community – Robots in Customer Service? No Way!
It may be hard for some people to think of patients as customers, but they definitely are. Providing great customer service at your medical practice boosts revenue and patient satisfaction. How do you make sure each of your employees is capable of making a good first impression? Do you really know how satisfied every patient is with the care they received? Read more
Increased customer satisfaction means increased revenue, so it is vital for the success of your business to know precisely how your customers are being treated and how they feel about your brand. Customer Satisfaction Surveys give you the feedback you need to keep customers happy and turn them into advocates.
In a recent survey from the online polling firm YouGov, eating better and exercising more top the list of new year’s resolutions. Yet a BARE International Health & Fitness Customer benchmark study showed that most gym members are unhappy with their current gym memberships.
BARE International shares an article by Mona Bushnell for Business.com – How Technology Is Changing the Mystery Shopper World for SMBs.
Holiday shopping season is here… but who will getting your business and social feedback? Read more
BARE International shares an article by Julia Russell for SmartBrief – How millennials, service and engagement are trending on social in food and beverage. Read more
BARE International, the most trusted name in customer experience research brings this week’s BARE Fact.