CX Day 2026 reminds us that customer experience is not simply about creating positive moments. It is about creating better outcomes for the people a business serves, the employees who deliver those experiences, and the organizations bringing it all together. Every interaction tells part of a larger story. A customer may walk into a […]
Before setting next year’s CX goals, take a closer look at what your customers are experiencing today. Annual planning naturally pushes organizations to look forward. Leadership teams begin discussing new goals, budgets, KPIs, technology investments, training initiatives, and opportunities for growth. When it comes to customer experience, however, we believe one of the most important […]
By Jenő Zsiga, General Manager for Europe, BARE International Growth does not only expand markets. It changes customers. The organizations that recognize this early, and adapt faster than expectations evolve, will be better positioned to define coming years of competitive advantage. Success Can Become a Blind Spot Ask most leadership teams what keeps them awake […]
By Marguerite Turner, Operations Manager at BARE International Every year, ShopperFest brings together mystery shoppers, MSPA member companies, and industry professionals from across the country. It’s an opportunity to learn, network, and celebrate the work that often happens behind the scenes to improve customer experiences. This year’s event in Las Vegas served as a reminder […]
Recognition reflects a decade of continued trust from the mystery shopping community and reinforces BARE’s commitment to delivering exceptional experiences for clients and evaluators alike.
The BARE International Spain team is celebrating three years of operations in Madrid, marking an important milestone in the company’s ongoing commitment to supporting organizations across Spain and the Mediterranean region with customer experience research, mystery shopping, audits, and market research services. Since opening its Madrid office in June 2023, BARE International has continued to […]
By Bijin Zachariah, Business Development Manager at BARE International SG/ME The Hidden Cost of Small CX Failures In many organizations, customer experience is still viewed as a “soft” business function. It is considered important for brand perception, but difficult to directly connect to financial performance. Yet some of the biggest revenue losses businesses face today […]
Client relationships should not consist of a single interaction or a box checked on a task list. These are ongoing partnerships that require intention, structure, and adaptability. As programs grow in complexity and scale, the way we engage with clients plays a direct role in building trust, strengthening retention, and ensuring long-term success.
Technology has made data more accessible than ever. Reports are faster. Insights travel instantly. But access to information isn’t the same as knowing what to do with it. When a key client raises concerns about their data, the difference between a vendor and a partner becomes clear. Here’s an example of how two hours of […]
Over the past few years, retail has evolved far beyond the traditional “point of sale.” Today’s stores are becoming immersive environments designed to engage customers emotionally, digitally, and physically all at once. At EuroShop 2026, I noticed a clear shift in how retailers are approaching the in store experience. Across the exhibition, brands showcased modular […]