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WORLD CONSUMER DAY: CELEBRATING OUR ROLE IN THE GLOBAL MARKETPLACE

On 15 March each year, World Consumer Day celebrates the power of the consumer and their role in the global marketplace. Established by the United Nations in 1983, World Consumer Day recognizes the importance of consumer rights and highlights their contribution to the economy. This day calls for increased public awareness of the rights and […]

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3 WAYS TO ANALYZE THE CUSTOMER EXPERIENCE

According to a recent report by Raydiant, 60.3% of customers abandon a business due to a bad experience. With the potential for high ROI and happier customers, why wouldn’t your company want to pay more attention to what your customers are saying and stand out?

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3 FORMAS DE ANALIZAR LA EXPERIENCIA DEL CLIENTE

Según un informe reciente de Raydiant, el 60,3% de los clientes abandonan un negocio por una mala experiencia. Con el potencial de obtener un alto rendimiento de la inversión y clientes más satisfechos, ¿por qué no querría una empresa prestar más atención a lo que dicen sus clientes y sobresalir?

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THE TRUE VALUE OF CUSTOMER EXPERIENCE RESEARCH

The race to own customer experience is on! Customer experience research (CXR) is the process of collecting data regarding the experience customers have with a company. As straightforward as it may sound, CXR is a complex equation that goes as deep as the data will allow.

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HOTEL CUSTOMER SERVICE IN THE COVID-19 ERA

There’s no doubting that COVID-19 has changed customer service forever. BARE shares an excerpt from SiteMinder on the points to take into account to meet guest expectations and achieve full customer satisfaction.