BARE Industry Focus – Insurance Services

market research partner

Insurance companies are under a tremendous amount of pressure to attract, reassure and retain members. According to a Accenture survey, 91% of insurers “believe that future growth depends on providing a special customer experience.” So it would appear that the industry has realized the current system is flawed and is actively interested in bridging the gap between average and exceptional.

Clear, efficient and natural communication is the key to moving from “reactive” to “proactive,” and earning members’ trust. So how do you achieve customer loyalty and advocacy? The first step is to understand the needs of the business and its customers.

BARE International works closely with clients to identify key objectives and develops tailored research and reporting programs to assess and improve all areas of operation, including sales processes, customer service, on-premise branding, and staff knowledge and compliance.  By revealing this information we can work on a customized business model, to evaluate verticals critical to your company’s success in the rapidly evolving and increasingly competitive Insurance sector.

What do our customized Insurance programs include?

  • Mystery Visits to Evaluate Customer Service and Sales
  • Insurance Broker Assessments
  • Regulatory and Brand Standards Assessments
  • Customer Satisfaction Surveys
  • Employee Surveys
  • Call Center Audits
  • Competitor Mystery Customer Visits and Audits

Contact us today to find out more!